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Welcome back to Part 2 of our TPL event series on the Dentalpreneur Podcast. Today, Dr. Mark Costes, Dr. Taher Dhoon, Dr. Chris Green, and Laura Maly discuss key strategies for growing your patient base with goodwill, maximizing Google My Business, the realities of DIY marketing vs. using agencies, and the power of authentic internal marketing.
This installment focuses on cultivating goodwill for sustainable growth. Discover strategies for enhancing your practice’s digital presence, especially through Google My Business. The speakers weigh the advantages and drawbacks of DIY marketing versus agency collaboration. Emphasis is also placed on authenticity in internal marketing and mastering the art of conversation to connect with patients.
Ready to take your marketing to the next level? Tune in to Part 3, where we cover building effective signage, engaging local influencers, and more. If you missed Part 1, be sure to check it out for foundational marketing strategies!