Founded by Dr. Mark Costes in 2012, the Dental Success Institute (DSI) began as a powerhouse of community education and coaching for elite dental professionals across the nation. It has evolved into a highly reputable resource known for its expertise and a strong commitment to collaboration and support. For the first time in history, DSI is expanding its reach to include doctors in all phases of their ownership journey.
Welcome to the new DSI – we’re excited to coach and support you on your journey.
Foundational Principles
Operational Systemization
Lifetime Patient Experience
New Patient Acquisition
Human Resources
Overhead & Cashflow Control
Leadership
Personal Development
At DSI, we are committed to helping you achieve your fullest potential. Our Four Futures philosophy—Mind, Meaning, Muscle, and Money—ensures you excel professionally while fostering personal growth, maintaining your health, and nurturing meaningful relationships. With guidance from seasoned industry leaders, DSI members consistently see higher revenue generation, lower overhead, and increased profitability. Discover how you’ll be empowered to achieve remarkable milestones in your career and personal life. Embrace the journey to excellence.
Investing in DSI is an investment in yourself. Achieving financial, professional, and personal goals requires time, dedication, and hard work. If you’re committed to your journey, we’re here to guide you every step of the way. We’ve expanded our offerings to include two new levels that provide flexibility in both time and financial investment, allowing you to receive the support you need at the level that suits you best. As you grow and develop, your investment in DSI will flourish. That’s why we offer three levels of access:
The First Tier Investment is a self-paced level offering comprehensive resources to transform your practice. This includes an informative video library of past events and courses, a robust document vault with essential materials like operational manuals and scripts, and a Dental Success Network (DSN) membership for access to a vibrant professional community and active member hub. This tier is well-suited for dental practitioners seeking practical how-tos to enhance business operations.
The Second Tier Investment builds on the First Tier by adding a more hands-on approach with enhanced support and accountability. This tier includes all the benefits of the First Tier, plus two complimentary tickets to the annual Dental Success Summit, two 90-minute group coaching sessions with Dr. Mark Costes each month, and virtual access to exclusive mastermind events. Ideal for practitioners seeking more collaboration and guidance on their journey.
The Third Tier Investment includes everything in the first two tiers plus three VIP tickets to the Dental Success Summit, three private mastermind meetings a year, and one intimate regional meeting. In addition, Third Tier Members receive personalized support with monthly analytics, divergent reports, monthly one on one coaching with a DSI Black Belt Coach, Team Coaching, and discounted access to affiliated courses.
Coaching is a cornerstone of the DSI process. DSI members are paired with DSI Black Belt Coaches who provide regular feedback and guidance to help you achieve your goals. Our coaches are accomplished dental practitioners who have mastered the program, reached significant revenue milestones, and are passionate about mentoring others. They are dedicated to sharing successes and helping you overcome obstacles on your journey.
President Of Dental Success Companies
DSI Project Manager
DSI Member Relations Manager
DSI Media Manager
Producer & Founder of Hollingsworth Media
DSI Accounting Manager
Owner/Founder Of Custom Practice Analytics
“Avoid the dopamine rush of mundane statistics presented in bright colors on fancy dashboards.”
Three characteristics that inspire us and represent the
foundation of what we strive to become at DSI.