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On today’s Part 1 episode, Dr. Mark Costes breaks down the science of charisma and likability—and why mastering these traits can transform your dental practice. He explores evolutionary psychology, explaining how people make instant snap judgments about trust and rapport within a single second of meeting you.
In an industry where patients often arrive with fear and negativity bias, Dr. Costes shares powerful tactics to create an exceptional first impression and turn skeptics into loyal advocates.
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